Interface for loading data from 'Google Ads API', see https://developers.google.com/google-ads/api/docs/start. Package provide function for authorization and loading reports.
Capabilities of rgoogleads
:
Authorization in the Google Ads API
Loading a list of top-level accounts
Loading the entire hierarchy of accounts from manager accounts
Loading list of Google Ads client account objects: campaigns, ad groups, ads, etc.
Loading statistics from Google Ads client account
Loading resource metadata, resource fields, segments and metrics
Loading forecast and historical metrics from Keyword Planning.
Examples
if (FALSE) {
library(rgoogleads)
# set own oauth app
gads_auth_configure(path = 'C:/auth/app.json')
# set your developer token if needed, or use default developer token
gads_auth(email = 'me@gmail.com', developer_token = "own developer token")
# get list of accessible accounts
my_accounts <- gads_get_accessible_customers()
# set manager account id
gads_set_login_customer_id('xxx-xxx-xxxx')
# set client account id
gads_set_customer_id('xxx-xxx-xxxx')
# load report data
ad_group_report <- gads_get_report(
resource = "ad_group",
fields = c("ad_group.campaign",
"ad_group.id",
"ad_group.name",
"ad_group.status",
"metrics.clicks",
"metrics.cost_micros"),
date_from = "2021-06-10",
date_to = "2021-06-17",
where = "ad_group.status = 'ENABLED'",
order_by = c("metrics.clicks DESC", "metrics.cost_micros")
)
}